Earth Carers

Corporate net zero commitment tracking and accountability platforms

Problem areaFinance

The money is flowing in the wrong direction

10/13

The global financial system is fundamentally misaligned with climate goals. Trillions of dollars continue flowing toward fossil fuel projects and unsustainable practices, while clean energy and climate solutions struggle to access the capital they desperately need.

This isn't just about having enough money — it's about redirecting existing capital flows. Pension funds, banks, and investors manage over $400 trillion globally, but most of this wealth still supports the old economy. Meanwhile, developing countries face impossible borrowing costs for solar farms, and promising carbon removal technologies can't scale without patient capital.

The consequences compound daily. Every coal plant that gets financed instead of a wind farm, every loan that ignores flood risk, every greenwashed investment that crowds out genuine climate action — these financial decisions shape our physical future.

Problem

Investors can't tell what's genuinely green from what's greenwash

2/5

The explosion of sustainable investment products has created a credibility crisis. Companies make bold climate claims without reliable data to back them up. Investors struggle to distinguish between genuine climate leaders and clever marketing.

This information asymmetry hurts everyone. Real climate champions get lost in the noise, while greenwashers attract capital they don't deserve. Without trustworthy data, even well-intentioned investors can't direct their money effectively.

Solution approach

Corporate net zero commitment tracking and accountability platforms

5/5

Monitoring platforms that track whether companies are actually delivering on their net zero pledges, analyzing interim targets, progress against baselines, and the credibility of their decarbonization strategies.

Companies